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Here are some tips on how to follow up with journalists:
Be timely. The best time to follow up is within 24 hours of
sending your initial pitch. This shows that you are proactive and interested in
their story.
Be polite and professional. Remember that journalists are
busy people, so be respectful of their time. Keep your follow-up email brief
and to the point.
Remind them of your pitch. Briefly summarize your idea and
why you think it would be a good fit for their publication.
Offer to provide more information. If the journalist is
interested, be prepared to provide more information about your idea. This could
include press releases, fact sheets, or background information.
Be patient. It may take some time for the journalist to get
back to you. Don't be discouraged if you don't hear back right away.
Here is an example of a follow-up email you could send to
a journalist:
Subject: Re: Your story on [topic]
Dear [journalist name],
I hope this email finds you well.
I'm writing to follow up on my previous email about [topic].
I'm still very interested in seeing this story covered in your publication, and
I'm happy to provide any additional information you need.
As I mentioned in my previous email, [topic] is a timely and
important issue that I believe would be of interest to your readers. I've
attached a press release with more information, and I'm also happy to answer
any questions you have.
Thank you for your time and consideration. I look forward to
hearing from you soon.
Sincerely,
[Your name]
How do you write a follow up email to an article pitch?
Here are some tips on how to write a follow-up email to
an article pitch:
Be brief and to the point. Journalists are busy people, so
don't waste their time with a long, rambling email.
Remind the journalist of your pitch. Briefly summarize your
idea and why you think it would be a good fit for their publication.
Offer to provide more information. If the journalist is
interested, be prepared to provide more information about your idea. This could
include press releases, fact sheets, or background information.
Be patient. It may take some time for the journalist to get
back to you. Don't be discouraged if you don't hear back right away.
Here is an example of a follow-up email you could send to
a journalist:
Subject: Re: Your story on [topic]
Dear [journalist name],
I hope this email finds you well.
I'm writing to follow up on my previous email about [topic].
I'm still very interested in seeing this story covered in your publication, and
I'm happy to provide any additional information you need.
As I mentioned in my previous email, [topic] is a timely and
important issue that I believe would be of interest to your readers. I've
attached a press release with more information, and I'm also happy to answer
any questions you have.
Thank you for your time and consideration. I look forward to
hearing from you soon.
Sincerely,
[Your name]
Here are some additional things to keep in mind when
writing a follow-up email to an article pitch:
Use the same subject line as your original email. This will
help the journalist easily identify your email and remember what you're writing
about.
Personalize your email. Address the journalist by name and
mention something specific from your previous conversation.
Be polite and professional. Even if you're feeling
frustrated, it's important to keep your cool and be respectful of the
journalist's time.
Don't give up. If you don't hear back from the journalist
after a few follow-up emails, you can try sending one more email. But after
that, it's best to move on and pitch your story to another publication.
What is follow up in journalism?
In journalism, a follow-up is a story that is written to
report on new developments or information about a previously published story.
Follow-ups can be used to provide additional details, answer questions that
were left unanswered, or explore new angles on a story.
There are many reasons why journalists might write
follow-ups. For example, they may want to:
Provide updates on a developing story. If a story is still
unfolding, a follow-up can be used to keep readers informed of the latest
developments.
Answer questions that were left unanswered. If a story
raised any questions, a follow-up can be used to provide answers.
Explore new angles on a story. If a story has been covered
from a number of different angles, a follow-up can be used to explore a new
angle that has not been covered yet.
Provide balance and context. If a story was one-sided, a
follow-up can be used to provide balance and context by giving a voice to those
who were not originally interviewed.
Cover missed stories. If a story was missed or not covered
in depth, a follow-up can be used to fill in the gaps.
Follow-ups are an important part of journalism because they
help to ensure that the public is kept informed about the latest news and
developments. They can also help to provide balance and context to stories, and
to ensure that all sides of an issue are represented.
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